LogMeIn

  • Product Marketing Manager

    Job Locations US-MA-Boston
    Category
    Product Marketing
  • Overview

    Join our Identity and Access team as a Product Marketing Manager to help drive growth and retention efforts for the world’s leading remote access solutions. This individual will work hand in hand with product, web, pricing, analytics, marketing, and care to optimize our market leading remote access products.

    Responsibilities

    • Gain insights from business data and make recommendations based on the data story.
    • Drive revenue optimization efforts including but not limited to, pricing projects, web optimization opportunities
    • Truly understand our customers – derive insights about their needs through data analysis, market research and personal interaction
    • Be a subject matter expert - understand the market landscape and identify growth opportunities
    • Work with our marketing team to craft impactful product positioning and key messaging that resonates with our customers.
    • Drive retention efforts including but not limited to creating on-boarding videos, revamping our blog, working with the engagement team to develop execute a customer communications strategy (newsletters, webinars).

    Qualifications

    • 3-5 years of experience in marketing and/or data analytics
    • Experience marketing SaaS solutions sold through the ecommerce channel
    • Strong analytical skills, with the ability to understand and articulate the context, outcomes, impact of the analysis to a diverse audience
    • Work productively across care, pricing, web, analytics, marketing, product, sales teams
    • Independent thinker and innovative problem solver
    • Demonstrated success executing on a vision and energizing others to embrace it – launching a product and/or campaigns
    • Proven ability to handle multiple projects at once, with multiple stakeholders
    • Strong attention to detail and ability to develop productive relationships across the organization
    • Bachelor's degree in marketing or management preferred

    About

    LogMeIn simplifies how people connect with each other and the world around them to drive meaningful interactions, deepen relationships, and create better outcomes for individuals and businesses. One of the world’s top 10 public SaaS companies, and a market leader in communication & conferencing, identity & access, and customer engagement & support solutions, LogMeIn has millions of customers spanning virtually every country across the globe. LogMeIn is headquartered in Boston with additional locations across North America, Europe, Middle East, Asia and Australia.

     

    OUR VALUES
    Be Accountable - even when no-one is looking
    Thrive Together - greatness comes from unlocking each other’s potential
    Advance Confidently - we find opportunity and act on it
    Collaborate Openly - our whole is greater than the sum of our parts
    Engage Fearlessly - we speak up and listen

    Options

    Sorry the Share function is not working properly at this moment. Please refresh the page and try again later.
    Share on your newsfeed

    Connect With Us!

    Not ready to apply? Connect with us for general consideration.